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Integrations ยท Google Shopping

Your parts in front of buyers already searching for them.

Google Shopping feeds built straight from your DMS or ERP, so pricing and stock are always right.

For dealers and distributors running Eclipse, Unleashed or MYOB Exo.

Diagram: how Element 7 Digital connects Google Shopping feed with your online store and other systems

What we do

Setup

Merchant Center setup

Account, verification, shipping and returns configured before a single product goes live.

Feed

Product feed build

Attributes, categories, GTINs, pricing, availability and images structured correctly.

Automation

Feed from your system

Driven by Eclipse, Unleashed or MYOB Exo. Prices and stock update on their own.

System integrations →
Monitoring

Errors caught early

We watch the feed and fix errors before they turn into suspensions.

Ads

Google Ads connection

Feed connected to your Shopping campaigns, structured around your catalogue priorities.

Is this right for you?

Questions people actually ask

What's the difference between Google Shopping and regular Google Ads?

Google Shopping shows product images, prices and store names right in the search results. For businesses selling specific products, it usually gets more clicks and sales than text ads.

Can you connect Google Shopping directly to Eclipse DMS or our inventory system?

Yes. For businesses running Eclipse, Unleashed or MYOB Exo, we build the feed straight from that system, so pricing, stock and product data stay accurate automatically.

What happens if our Google Shopping feed gets suspended?

We monitor feeds to catch errors before they escalate. If a suspension happens, we find the cause, fix it and resubmit.

Do we need Google Ads to appear in Google Shopping?

Not always. Free product listings can show your products without ad spend, while Shopping ads give you more reach and control. The same clean feed powers both, so we set it up once.

How often does the feed update?

As often as your stock and prices change. Because the feed is built from your system, not a spreadsheet, price and availability stay current, which keeps Merchant Center from flagging mismatches.

Can parts be matched to the right part numbers?

Yes. Manufacturer part numbers and brands come straight from your catalogue, which helps Google match your listings to exactly what buyers are searching for.

Can you fix our existing Merchant Center errors?

Yes. We start by reviewing current disapprovals and warnings, fix the causes in the feed (usually missing identifiers, prices or availability), then keep them from coming back.

What does a Google Shopping setup cost?

It's usually part of a wider store or system integration. Projects start from $12,000, with a fixed scope after the scoping call. A feed-only fix can be scoped separately if your store is already in good shape.

Next step

Ready for a feed that's right every time?

Book a scoping call and we'll look at your catalogue and the system behind it.